Real-time Media: Managing Your Brand in a World of 24/7 Communication Presenter: Karen Freberg, University of Tennessee (United States) CLICK on the picture to review all the sections!

Here is what I am reading today:

“Bear Grylls doesn’t mind two things: drinking his own pee and having a laugh. The British adventurer is known for his television series Man vs. Wild, in which he confronts the elements and is often forced to resort to extreme survival tactics, which sometimes includes drinking his own urine.”

“There are some great Twitter apps, sites and tips out there that you might not know about. Here are some of the best tools available to help you get the most out of your Twitter activity.”

“Augmented Reality is coming soon to a mobile phone near you, experts predict. When blogging greats like Robert Scoble take a video look at something, people watch! Scoble, named one of the five most influential Twitterers by the Financial Times, sat down at an Amsterdam cafe to get the latest Social PR video scoop on Augmented Reality.”

“There are all kinds of emergencies out there that we can prepare for. Take a zombie apocalypse for example. That’s right, I said z-o-m-b-i-e a-p-o-c-a-l-y-p-s-e. You may laugh now, but when it happens you’ll be happy you read this, and hey, maybe you’ll even learn a thing or two about how to prepare for a real emergency.”