Posts filed under: Advertising and Public Relations Research

A night celebrating mentors in PR: Wonderful experience at #PlankMentor Gala

I had the opportunity to spend a day pretty much in Chicago at the Union League Club for the Plank Mentor Gala, hosted by The Plank Center. I was honored to get the invitation from Karla Gower and immediately planned […]

Thoughts on Social Media: Brings in more positives than negatives in relationship engagement

Each semester, I try to do at least a few guest lectures for fellow colleagues and friends I know who teach courses all over the US. It’s really fun for me not only to share my insights on a topic […]

Why PR professors & students need to present at APS

While many of my colleagues are attending and presenting at other conferences in PR and Communications, I decided to go to one of my favorite conferences. Was this another PR conference? No. It was a Psychology conference. And it is […]

#SB49 Social Media Reflections: RTM, Strategic Integration, and “Brolling”

Super Bowl 49 has come and gone, and it’s time to reflect on not only how the teams did (wish the Seahawks had won!) but also how the commercials did overall. However, I was looking at not only what was […]

Top social media class hashtags & professors to follow for Spring 2015

As we are in the final stretch of the fall semester with classes, we are still thinking about all of the things we need to do to prepare for the spring semester. Whether it is choosing books for our classes […]