to recognize and celebrate Mark Twain's Birthday, Google posted this nice sketch!
Here is what I am reading today:
“Whether you are in the travel or aviation industry or not, it is possible by now you have heard the wildly circulating news about American Airlines. With over 20 thousand mentions of American Airlines in social media so far today and at the time of this posting, people are talking up a storm online about the bankruptcy protection filing of the giant airline. This is a time where social media crisis management is critical.”
“We want to hear what you think about the key issues affecting your career and company. The HBR Question of the Week presents a new poll based on the core insights presented in a popular HBR article. Take the poll and then visit the page at the link below to download a free copy of this week’s article.
How to Conquer New Markets with Old Skills (free PDF article)”
“The jobless rate is hovering above 9%, and job seekers have to be more savvy than ever to land a job. In fact, 77% of job-seekers are using mobile apps in their search. Why mobile? For one thing, people almost always have their phones on them, which means they can get job leads on the fly and respond faster than on their not-as-portable laptops. Not surprisingly, Android, which is dominating the smartphone market, is the most-used OS for these on-the-go job seekers.”
“Many brands have embraced a lesson of the social media age: It’s counterproductive to delete most criticism from blogs and Facebook pages. You look thin-skinned, and you risk enflaming your critics, as Nestlé learned when it threatened to ban those who posted an altered version of its logo during a Greenpeace campaign against the chocolate maker.”
infographic
“Leading social networking service Facebook has agreed to settle with the Federal Trade Commission (FTC) on charges that its privacy settings were deceptive to customers, and that it made privacy promises that it didn’t keep.”
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