Our 'End Of Year Party!' and impromptu 'Karen's Doctorate Bash!'

My faculty adviser and dissertation Chair Dr. Michael Palenchar supervising the gifts I was receiving from friends and colleagues. I am in New York city today, but I haven’t forgotten you. Here is my readings for today:

“Facebook invited the web onto its platform when it launched the Like button a little more than a year ago. The invitation has been largely accepted: As of August, more than 2.5 million websites have installed it.

In all of this Liking, there is buried a mass of data that would be valuable to brands. But it’s still difficult for even one individual to keep track of what is popular among his or her friends, thanks to Facebook’s habit of hiding repeats from newsfeeds.”

“Two reliable sources say Facebook CEO Mark Zuckerberg is talking to Skype about either buying the company or forming a joint venture.”

Karen Freberg’s  presentation this year will have the following focus: “Put social media to work in your crisis communication plan. In this session, you’ll learn how to determine where your constituents get their information online, assess their influence during a crisis, identify potential issues and risks and integrate social media into your traditional crisis communication plan.”

“As Facebook begins to steal market share away from email as a primary mode of online communication–links that used to be emailed are now shared on walls–malicious programmers have updated their tactics to reflect the shift.  Particularly abusive in the past few days have been links offering users the chance to see pictures or videos of bin Laden’s death.  Unwary Facebookers click on the link, are invited to allow an app access to their information, and boom: the phony link is rebroadcast out to all their friends.”