We have seen a growing trend in 2012 as people shifting the focus on the voice of authority when it comes to media. Meaning, we are seeing more people using various social media platforms not just to connect and network with others, but use these platforms to be their voice Read more…
Here is what I am reading today: tips to engage the community “The advertising landscape has changed drastically over the last few years as the popularity of social media has boomed and created new tools for businesses to share their brand and their ideas over the internet….” social media at Read more…
Hurricane Sandy has been a hurricane many professionals in crisis communications and emergency management have discussed related to the use and implementation of social media. Discussion about what hashtags to follow versus users and how to get the most up-to-date results and information from credible sources – these are all Read more…
Visuals are part of what we are expecting when it comes to engaging our audiences through digital stories. From viral videos to photo editing campaigns and tools to infographics and even interactive video experiences, more brands are jumping on board with this new trend for their various campaigns and initiatives Read more…
here is what I am reading today: social media coming to Louisville fans! “The University of Louisville Athletic Department kicked off a comprehensive social media strategy this week, including an assortment of new initiatives includes partnerships with local and national companies, community engagement, and online campaigns. Among the new social Read more…