Karen’s PR & Social Media Blog

See it! —– Believe it! —– Deal with it!   

November 1, 2011

readings in social media and pr for 1st november 2011

This Holiday season, we're going to have a Greek flavored whole Roasted lamb from Superior Farms!

Here is what I am reading today:

“Want to know what the hottest Halloween costumes are this year? Or maybe you’re a contrarian, and don’t want to be seen in the same costume anyone else is wearing. Or maybe you’d like to know what the most popular candy is this Halloween, 2011. You came to the right place. Find out what’s hot and what’s not by checking out the spooky stats on our Halloween infographic from Webtrends, showing you which costumes and candy garnered the most buzz.”

(as for me, I was “Boo” from Monsters Inc this year!)

“We found some of the best examples of Angry Birds costumes — many of them graced numerous Halloween parties last year, and then we added at the end of this gallery a quick peek at the commercial versions of Angry Birds costumes you might be able to find in local stores or use as a starting-off point for your own ideas.

So take a look, get out those arts and crafts tools and sewing machines (or see if you can find somebody who’s good at that sort of thing). Good luck, and stay angry (but with a smile on your face)!”

“If you ever thought of all anonymous Internet users as cowards behind a keyboard, it’s high time to think again. According to reports, Anonymous Mexico is going head-to-head with one of the most dangerous criminal organizations in the world, the Mexican cartel Los Zetas. Not only has the hacktivist group threatened to reveal names, but it has also started making good to its threats.”

“The majority of college students today use smartphones — although three-quarters don’t foot their own bills. Not surprisingly, this has changed the classroom dynamic. Some 88% text during class; 40% use their phones for last-minute test prep; and a quarter take their devices out during each class. This infographic, created by HackCollege, delves into the intricacies of how college students in the U.S. use their mobile devices. The leading two operating systems are Android and Apple’s iOS, holding an almost equal market share of 43% and 42% respectively.”

“It’s easy to understand why Coca-Cola Co. has a popular Facebook page. It’s Coke. Everybody knows Coke. But a white paper from search marketing firm Covario reports that the company’s Facebook page isn’t just popular; it’s the biggest company Facebook page in the world, besting other highly recognizable brands such as Walmart, Disney, MTV, HP, and Hyundai. How did the world’s largest beverage company end up with the best Facebook page? The data show the company does a good job of outreach and limiting criticism. Experts say it is doing the right things in terms of engagement, too.”

“After months of waiting business profiles for Google+, Google’s social network, are here. Google has, in its usual limited-access fashion, made it available, in the first instance, to those who have Google Apps for Business (the service costs $5 per month to use and you do need to have a website) with the intention of ironing out the bugs before it gets rolled out to everyone else, later in November. For Google Apps users the service needs to be enabled manually from within the Google Apps account and then it takes a little tinkering to configure access and sharing rights. The roll out of the Business Profiles for G+ gives us a first look at what we might expect by way of functionality. “

 

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