Here is what I am reading today:
“Whether you spent yesterday in a crowded establishment with strangers or in a cozy living room with close friends, many of us were busy watching the biggest game in football for the year, the Super Bowl. What makes this year different than last? Well the social media element is no longer an added bonus but an engrained part of the game.”
Will Ferrell made a commercial for Old Milwaukee Beer that ran only in Nebraska!
“The New York Giants won the Super Bowl XLVI on Sunday. Here are 10 social media lessons you can learn from the team: …..”
“On Friday, Coca-Cola sent out a small warning over Twitter: the bears are taking over, the company told its followers. “Don’t be alarmed.”
It’s all part of Coke’s bid to win the battle for eyeballs in the Super Bowl, but that battle has gone beyond TV. On Sunday, the bears sent out messages on Twitter and Facebook (FB-Q), inviting customers into an online Arctic cave to watch the game with them as they reacted to big plays and laughed at the funniest ads.:
“There are two kinds of Super Bowl fans: those who watch for the football and those who watch for the advertisements.
For those who prefer the sport, there were a bunch of great plays in Sunday’s game you may want to watch again online — Ahmad Bradshaw’s accidental touchdown comes to mind. For those who prefer the ads, we have just what you were looking for: All the ads from the 2012 game, together in one place.”
“Chevrolet said it received a letter yesterday from longtime rival Ford Motor Co. asking that it not show its Super Bowl commercial for the Chevy Silverado pickup. The spot, which depicts the end of the world, touts the Silverado as the longest-lasting, most-dependable full-size pickup truck on the road. In making its point, the General Motors Co. unit has a laugh at Ford’s expense.”
Here is a nice infographic on the discussion.
0 Comments