Hearing stories, talking with a virtual bartender, and incorporating interactive web sites to promote brands

It is amazing to see how fast the web is changing.  From web sites to social networking sites, and how we communicate with each other.  Another interesting and fascinating evolution that is happening in terms of public relations is integrating various strategies, messages, and reputation / personality characteristics into the Read more…

What does your avatar mean?: An article focusing in on the top 20 Digg user Avatars’ meaning based on psychological and communication / reputation mgt perspectives

It is interesting to see what avatars people put up on social networking web sites.  Some are pictures of the actual person, some are funny, and some really make a statement about their opinions and feelings about certain issues.  I got a chance to contribute to an article on analyzing Read more…