In my PR Cases class, we have been discussing crisis communications and the role that Public Relations plays in this situation. There are of course some iconic case studies that we analyze and review (ex. Tylenol), but we are also talking aout current cases that are happening as we speak. Read more…
In the news, we have all heard about the terrible tragedy that has happened to Haiti with the monstrous earthquake that hit the island. Thousands of people have died while others are struggling to survive through the day. The American Red Cross and other non-profit organizations have made a great Read more…
Recently, Facebook has launched their new privacy option on their web site – ranging from options to manage which things your “friends” see and which items on your site that you want to keep private. These options are all fine and good – but are they really “private?” Online privacy Read more…
One of my first research proposals that I did was to look at the characteristics that are associated with sport celebrity endorsers, and whether or not public relations professionals can predict which sport celebrity endorser will be good for them to represent them to their stakeholders and to manage their Read more…
It is interesting to see as time goes by and the older you get, you see some of the same things occur over and over again. Whether it is meeting new people or moving in different industries for professions or starting a new program – there of course some differences, Read more…