Your reputation is everything – and with the power of the Internet – it has become a very popular topic of conversation, especially when it is connected to social media. I am amazed with how much information and news articles there are now presently about how to manage a person’s Read more…
Even in this current economic times, even brands that have strong reputations are facing challenges and other issues that is impacting how they are perceived. A case in point is Toyota – which was the world’s most reputable company in 2008. According to a recent AdAge article, Toyota is facing Read more…
It is interesting to see how people and big name corporations portray themselves online. However, there needs to be a balance of what people present online – it all comes down to managing your reputation effectively and proactively online. Recently, Mashable came out with a great post about how the Read more…
Click on picture above — or here — for my complete poster at this year’s R.I. Conference! Presenting at the Reputation Institute is a marvelous experience. Last year in Beijing, I was fortunate to present on the issues surrounding Yahoo in China and this year concerning Heineken’s Superbowl Commercial. I Read more…
Today was extraordinary! Fabulous speakers and panels accented the conference culminating in a Chocolatier winning the coveted title of ‘Top Corporate Reputation.’ I can’t encapsulate quickly all the incredible things that were said and done, but I can provide a glimpse of the excitement with a few pictures. Pictures of Read more…