It appears that social media is being incorporated into marketing budgets now. According to an article posted on Mashable.com, it appears that corporations will be increasing their spending on social media marketing in 2009 to 63 percent. That is huge! For public relations professionals, this is key to be aware Read more…
One of the areas of research that I am interested in is how people manage their online reputations. At UT, I have done a couple of guest lectures on how to manage your reputation online to some of the undergraduate communication and public relations courses, becaues it is an issue Read more…
One of the people that I am following on Twitter, Scott Monty of Ford, posted a tweet with a link to a web site that can determine what personality your blog has. One of the areas that I am interested in is personality and attitudes (consumer behavior research), so I Read more…
One of the online magazines that I look at for articles and resources is The Scientist, and today I was online and one article caught my eye. I saw this article from The Scientist, and I was absolutely horrified to see how many researchers are guilty of fraud in their Read more…
Social media has definitley made its mark among the American public. According to a recent study conducted by Nielson, it appears that social media is growing every day by the numbers. Nielson came out with results from their new study looking at social media, and there were some interesting findings. Read more…