angry cardinals

Here I am in frnt of the poster my sister designed for my office at the University of Louisville! I think 'Angry Cardinals' is very clever!

Here is what I am reading today:

“So, here is probably the reason why! The first infographic round up of stats from Google+ shows that 72% of the total 26 million users are male (not sure that the “other” stat is right!!) with the platform costing over half a billion dollars to make, and most importantly, the user job types… well that are just like you and I, tech and creative people, with almost no extension into any other industry. “

“The Buggles professed that “video killed the radio star” back in ‘79, but it seems 2011 didn’t get the message. As this infographic from Advertising Age points out, every generation—from Baby Boomers to members of the iGen—still love their radio in the morning (some generations more than others, of course).

But what about media consumption throughout the remainder of the day? Here’s a breakdown of the daily media habits, by generation and time of day. “

“I think a great infographic is an imbalanced equation: the amount of information conveyed is disproportionate to the time it takes the viewer to process it. < Tweet this But this post isn’t about what I think (surprise).  It’s about what the brightest minds in design, content and social business think.  I shopped the question around, and the following is what 16 of my friends had to say.”

“We are told that the goal of social-media marketing is to connect people in meaningful conversations that will stimulate lasting engagement and grow customer advocacy for our brands. So why do many of the most widely used social metrics tools favor measurement of mass numbers of customers, rather than the quality of our relationships with them? Neither I nor anyone else outside of the metrics companies has access to the algorithms, so we can’t say for certain that mass reach is the most important factor being measured. But clearly there is a correlation. If people mention you online at a rate greater than you are posting, and what you say online is widely shared, your social influence scores are higher. “