We are seeing more social media classes being offered at universities than ever before. However, how do you get started? What are some opportunities and challenges you need to be aware of before you even begin teaching social media? What are some resources and assignments you can incorporate for your Read more…
I have gotten several emails and notes on social media about what tools and resources professors could use in the classroom for either for the summer term, or even prepping for the upcoming fall semester. The thing I really have liked about researching and teaching in social media is the Read more…
I have written several times about branded hashtags and how to use them to create a great community within the classroom. Hashtags are part of two popular roles we are seeing in the field: a social media manager and a community manager. Both have their similarities, but they do have Read more…
It’s not every day where you get to meet key professionals in person at a conference. Well, I was able to do so this week while at the AEJMC Conference in Montreal. I had a chance to meet two professionals associated with Hootsuite. I was very excited to finally meet Read more…
I had my students complete the Hootsuite University program this semester as part of one of their class assignments. Since it is near the end of the semester, all of my students have become certified professionals in the program. Super proud of them! I first used the Hootsuite University program Read more…