Posts filed under: Strategic Communications

I will and always will be #AllIn: Behind the scenes with Clemson Social Media

I am writing this post and thinking about the best way to describe this past weekend. This has been one of the hardest posts to write for me in all of my years of blogging because it’s hard to truly […]

#SB50 & Snapchat: Takeaways and Lessons for #SMSports and PR

I felt there were a lot of takeaways from this year’s Super Bowl, and based on what we have seen via social media, the brands and advertisers did not disappoint. There were of course a lot of comments and points […]

Book Review of “Brands Win Championships” by Jeremy Darlow

As a professor, I am always trying to read as much as I can about social media, PR, and strategic communications. I have gotten a chance to read a new book that not only connected with me as a professor, […]

Exploring the future of PR & Social Media: A great guest lecture with Deirdre Breakenridge

One of my all-time favorite PR professionals (and friends) is Deirdre Breakenridge. PR extraordinaire. Blogger. Professor. Podcast Host. Keynote Speaker. Author. The list goes on and on – Deirdre has truly done it all! I remember the first time we […]

Social Media Rules [and Perceptions] are supposed to be broken: An inspired post b/c of Jessica Smith

There are many communities I am a part of on social media. I have my fellow professors who teach social media and PR with #prprofs and then I have also my crisis communications colleagues with #crisispr. However, there is another […]