I had posted a few months ago about Tour de France winner Floyd Landis testing positive for testosterone last summer. Well, Landis had follow-up tests conducted to prove his innocence, but they are also positive. What I find amazing is that even though both samples have tested positive, instead of Read more…
One thing that I have absolutely loved about LA is the fact that there are SO many sport events to attend! You have USC (and I guess that “other school” :D), the LA Kings, the LA Clippers, the Dodgers, and the Lakers. For my Sports PR class, we got to Read more…
It seems that Reebok is going to be launching a PR campaign targeting various audiences to promote “Run Easy.” The spokespeople that are being showcased in this campaign for Reebok range from basketball player Allen Iverson to football player Vince Young. According to Reebok’s operating officer Uli Becker, they want Read more…
When I was at the University of Florida, I had a few friends on the swim team. I went to a few of the meets and I watched the swimming events during the 2004 Olympics. One of the swimmers I remember watching compete was Ian Thorpe from Australia. Thorpe is Read more…
When you first think of USC– what do you think of? Football of course– thanks to Pete Carroll and the football team! But… basketball? Well– you better start thinking about USC as a basketball powerhouse, because they are in the NCAA Tournament Sweet 16! They play North Carolina this Friday– Read more…