The Kentucky Derby is nothing like anything else you see in sports. In Louisville, we pretty much have events surrounding the event a month out in advance. From festivals to the mini (which I ran this year!) to galas (Unbridled Eve is truly spectacular!) to other events around town, there Read more…
I had the chance to present at the New Jersey Social Media Summit (otherwise known as #NJSMS16) this week at William Paterson University. How did I end up in NJ for two days? Well, it all began with a single email. I had been friends and colleagues with a professor Read more…
They always say you never know who will respond or answer a tweet, question, snap, or even email inquiry. I’ve reached out to many different professionals online – some with some large followers – and I have never gotten a response back from them or even an acknowledgement. That changed Read more…
I felt there were a lot of takeaways from this year’s Super Bowl, and based on what we have seen via social media, the brands and advertisers did not disappoint. There were of course a lot of comments and points being made and shared via social media as well as what Read more…
It was fun for me to follow what the XGames team as well as the social media team for Team USA were doing for the event. I have been a big fan of the work Adam Moussa (ESPN/XGames) and Joey Maestras & Samantha Hughey (Team USA) have been doing all Read more…