Whenever you look at the news today, it appears that people are speaking to social media’s praise with how it has transformed and evolutionized the business community with its social media networks, fabulous mobile applications (ex. iPhone), and reinvented how corporations and PR agencies implement their campaigns and strategies. Yes Read more…
In the last couple of blog posts, I have discussed how social media is changing the public relations field both in practice and in research. Social media has also been changing how we as PR professionals are teaching and interacting with our students in our education programs. But – what Read more…
This evening, I had the chance to go to the Social Media Club – Knoxville Launch Party that was sponsored by Pyxl and Mashable. It was held in one of the hip and trendy restaurants in Knoxville – Oodles – and it was such a great turnout! There were so Read more…
In public relations, we have been taught that it is important to manage our communication messages effectively and strategically, identify key stakeholders for our client and determine how we are going to evaluate whether or not our campaign is going to be successful or not. The question then is – Read more…
What does “We are Sparta!”, “United Airlines Breaks Guitar,” “#Amazonfails,” and “Leave Britney Alone!” all have in common? Well, if you answered that they were Internet Memes, you would be correct! Rumors and “he / she said” stories of course have been a common factor to address among friends and Read more…