In public relations, we are told that we have to keep our eyes and ears open for what is being written or said about our client or corporation that we are representing. This way, we are more informed about how our primary and secondary stakeholders as well as the public Read more…
It is interesting to see how people are using social media these days – from connecting with friends back in high school and having a virtual high school reunion to conducting business transations and networking with other professionals to sharing information with other people that they know. However, there are Read more…
What does “We are Sparta!”, “United Airlines Breaks Guitar,” “#Amazonfails,” and “Leave Britney Alone!” all have in common? Well, if you answered that they were Internet Memes, you would be correct! Rumors and “he / she said” stories of course have been a common factor to address among friends and Read more…
It appears that corporations are not realizing the impact that social media and social networking sites like Facebook have on their corporate reputation and overall brand image. More high profile corporations such as Intel are establishing social media guidelines for their employees to follow. Intel has published their social media Read more…
It is interesting to see how the internet and social media has played a large part in how organizations such as the CDC get their information out in a time of crisis. According to the Pew Research Center, it appears that the internet and various social media sites like Facebook Read more…