I am always looking for new books, articles, and resources to bring into my social media classes. I have used a range of different books for class, and I have found one that is not only going to be included in my class for the spring, but it should be Read more…
I have been of course a fan of Hootsuite for many years, and they always continue to grow and evolve not only as a brand, but also as a product. They have gotten some great news earlier with their recent $35 million dollar investment, but what I am writing about Read more…
Snapchat has of course become a go-to app to reach a particular audience community to start creating a conversation. It appears wherever there is a presence or new opportunity to reach a particular audience, brands are right there to reach and establish a presence. However, Snapchat is also about making Read more…
I had a fellow professional and IMC graduate student Colin who reminded me to be part of the Hootsuite University #HSUChat session. The topic for today’s session was focusing on personal branding – and it was lead by Barbara Nixon. I’ve participated in a lot of different Twitter chat sessions, Read more…
It’s not every day where you get to meet key professionals in person at a conference. Well, I was able to do so this week while at the AEJMC Conference in Montreal. I had a chance to meet two professionals associated with Hootsuite. I was very excited to finally meet Read more…