One of the criticisms that arise from journalists about public relations professionals is the fact that we try to “spin” our stories and send them thousands of pitches to them to get their clients in the news. Today, public relations professionals not only communicate with traditional media outlets, but new Read more…
I spent the past couple of days visiting my family out in California before starting my second year of the Ph.D. program at the University of Tennessee. Ever since I went to school in Florida, there have been times where it seemed like I lived in the airport. This is Read more…
Everyone has an image, personal brand, and reputation– you, me, and even big entities like universities. It is interesting to see what universities make the cut as being in the top 100 in the United States. Each year, the Princeton Review publishes their list of what they consider to be Read more…
This past week, there seems to be a lot of sports stories in the media. Some are focusing on the start of the Beijing Olympics. It’s been really neat to see the advertisements that have featured some of the primary landmarks in Beijing (ex. Great Wall, Forbidden City, Summer Palace), Read more…
I have been a fan of Queen Latifah for a long time– I think she comes across in her films as approachable and professional, and at the same time confident in who she is. When she was named as a spokesperson for Jenny Craig, I was really excited! It seems Read more…