It is very rewarding to have a former student succeed and do some amazing things in the profession after graduation. One of the things I wanted to do for my social media class this semester was bring back a student who has been through the class and share their experiences Read more…
There are some commercials that tug on our emotions and we remember them due to the connection and story they communicate to their audiences. Most of the advertisements that have done this have been successful, and sometimes have turned viral. This has been the case with Skype, and their latest Read more…
Having experts come to classes today, especially in social media, is crucial. This has been one of the things I have tried to do with my social media class at the University of Louisville. We have had experts coming in on a range of different topics from athletics, academics, non-profits, Read more…
One of the topics I had a chance to talk to my social media class (#Freberg13) class about today was on viral content and real time marketing. This is a strategy that many brands, organizations, and individuals engage in to take into consideration the right platform, right message, and at Read more…
Google Glass has been a very cool tool to use over the last couple of months. From conferences to classrooms to even guest lectures – it has provided a great opportunity for me to showcase and share with others what it is like with Glass. One of the things I Read more…