Amazon & Pinterest “Imagine if Amazon could basically out-source their categorization, turning all of its products into objects that “editors” could neatly group together in ways that make sense to them and the people who follow them. It’s a mix of e-commerce and Wikipedia, and that site is none other Read more…
We have seen a wave of severe and dangerous natural disasters just in the last couple of months. I had personal experience with the tornadoes that hit Indiana and Kentucky earlier in March, which was very scary, and my thoughts and prayers go out to those who are still recovering Read more…
It is truly March Madness, and it is an exciting to be in Louisville since the Cardinals are heading to the Final Four for the NCAA Basketball Tournament. Everyone is very excited here at the university as well as in Kentucky since both UK and UofL will be playing each Read more…
I am very excited to announce that my first solo publication is now available to view online. My article titled “Intention to comply with crisis messages communicated via social media” will be published in the academic journal Public Relations Review. The document still stays that it is in press, so Read more…
The level of perceived credibility and trustworthiness on social media is becoming one topic of research currently being discussed in 2012. Articles and books like Return on Influence by Mark Schaefer have been written discussing this very issue related to determining and measuring influence on social media. Researchers and practitioners Read more…