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Here is what I am reading today:
“With about 2,400 four-year universities located in the U.S., high school students may find the actual process of applying to college as anxiety inducing as waiting for an acceptance letter. Startup Splash Networks wants to make selecting schools to send an application to easier. On Tuesday, the company is launching a Facebook app called AdmissionSplash that shows prospective college students how likely it is that they will be admitted to each school on their lists.”
“Kenneth Cole probably regrets using a political revolution in Egypt and widespread unrest in North Africa as a way to promote his Spring Collection on Twitter. But, luckily for him, the whole event was basically concluded within 10 hours.”
“Coworking has become a big trend in the tech and startups space — an office full of people working on different things, who have no official ties to one another. Because of this, it can be hard to get the behavioral balance right. Should you treat your coworkers as colleagues? Is it polite to just get coffee for yourself? How do you know when someone wants to chat or just be left alone?”
“I caught a bit of flack yesterday for my social media peeps after tweeting a post on why Quora and social media experts don’t mix. The post (which, admittedly, is more than a bit defensive) proposed one theory as to why Quora has received a lot of backlash from social media folks. James Hritz suggested it’s because social media experts aren’t used to actually investing in long-form social conversations. For all their unicorn talk about engagement and connecting, all they’re really doing is committing reputation arbitrage — following thousands of people on Twitter, retweeting the posts of the Social Media Elite, and gaining credibility through ‘costless’ and ‘riskless’ transactions.”
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