Here are a few readings for today:
“Just in time for the back-to-school season, the company has partnered with social marketing firm Context Optional to build a Facebook Page of resources and information for new and returning students and their families. Students can find out about publicizing events, engaging with their larger campus community and distributing their own content on this page”
‘We are now a few days past the announcement of Facebook Places, and you can read about my initial reaction in “Does Facebook Places Change Anything?” A much bigger question is what it mean to you? As a person, business, or as a developer? The short answer is; it will take time before any real meaning emerge.”‘
Jeremiah Owyang states ,”Data is important. It helps us to guide our decisions based on facts –not just gut instinct. Lately, this data from eMarketer (thanks Scott Monty) has been floating around the web, and I want to add my own thoughts.”
‘”With bad eggs around, you might expect something of a stink, but the American Egg Board’s smart use of social media during the US egg recall is producing the sweet smell of a PR success. The Food and Drug Administration (FDA) is recalling vast quantities of eggs amid a large-scale salmonella outbreak in the United States, but it doesn’t seem to be causing too much negative chatter online – on Facebook and Twitter the most popular conversations are those encouraging the purchase of local eggs.”‘
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