In my family, we all enjoy the NCAA Bracket competitions. This year's results were hard to follow!
Here is what I am reading today:
“Once upon a time, going to an event was just going to an event. We went, we hopefully enjoyed it, and we left. If it was memorable enough, we told our friends about it the next day. This series of steps applied to every real world experience. But in the digital age, any smart company knows that our passion and engagement can — and should — be channeled far beyond the physical spot where we’re standing. The fact that the real world can no longer be separated from the digital one is clear, but the way to merge the online and offline worlds to create a unified, coherent brand experience is much less so.”
“Do you think there’s a lot of data on the Internet? Imagine how much there is in the offline world: 510 million square kilometers of land, 6.79 billion people, 18 million kilometers of paved roads, and countless objects inhabit the Earth. The most exciting thing about all this data? Technologists are now starting to chart and index the offline world, down to street signs and basketball hoops.”
“Check the headlines from January, and you’ll notice a surge in interest in question-and-answer website Quora. But did that surge in interest equate to more users? It did, according to a new infographic from KISSmetrics (with the help of active Quora user Semil Sha). The infographic shows that Quora saw an impressive boost in registered users in late 2010 and early 2011, hitting 160,000 monthly active users by January. “
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