readings in public relations for july 29th 2010

the American Military (here, U.S. Navy) has always lead the way in egalitarianism and the fair recognition of merit. CLICK on photo to read more

Here are a few stories that I found relevant for today! :

• how gaming became the future of social media

“FarmVille. Mafia Wars. Pet Society. With their collective userbases numbering in the hundreds of millions, social gaming is as ubiquitous and mainstream as primetime TV programming.”

• four reasons brands must check into four square

“…Regardless of its current scale, here are four reasons why at 360i we’re including Foursquare and other location-based social networks in our client thinking today.”

• Did David Kenny’s TWEET give him away?

“If you’re one of the meager 112 followers (as this post goes up) of this feed — which displays no photo and essentially is a stream of Foursquare check-ins that extensively document his movements — you’d know not only that Mr. Kenny, a onetime contender to succeed Maurice Levy for the job of Publicis Groupe CEO, spends an inordinate amount of time in airports and at horse shows, but also that he checked into Akamai, likely finalizing the announcement of his new gig as president of the web traffic management company, on July 21 and July 22.”