Posts filed under: Social Media Sports

What SM professionals can learn from adidas and K-Swiss

As a professor, I am always looking at brands and what examples I can integrate and bring into my classes to share with my students. There are always the usual cases you can discuss, but I always like to see […]

Go, Baby, Go!: Social Media Analysis + Trends from the Kentucky Derby

The Kentucky Derby is one of a kind event. Mint juleps all around. Beautiful hats that display personality and creativity fill the stands at Churchill Downs. Amazing horses display their athletic ability around the track to compete in the most […]

From #Freberg17 to #FrebergAlums: Takeaways and Highlights

This week marked not only the start of Derby week here in Louisville, but also the end of my sixth year teaching at the University of Louisville (my last as an Assistant Professor). Next fall semester, I will be able […]

#OneChanceOnePair Contest with Front Office Sports

As an educator, I try to give back whenever I can to the profession. Whether it is meeting with students about internships or providing them with an opportunity to get a professional experience that will help them in their careers. […]

Power of Blogging: The gateway to endless opportunities

I have been blogging for now 11 years, and I can say that this was one of the BEST decisions I have ever made in both my professional and personal life. I am probably one of the biggest advocates of […]