It is not what one company or agency can do for you, but it is what you can do for that particular agency and firm that is unique and innovative. Social innovation is the next breakthrough for companies in terms of creating new products and services, but the same principles Read more…
Klout seems to be one of the primary social influence services right now for business, marketing, and public relations professionals to use to see how they stand in terms of their overall “social media influence.” While there have been both positive and negative comments about the service, it still is Read more…
Managing your online reputation is a full-time job. It takes patience, dedication, commitment, and a forward-looking perspective on how you would like to be presented in the particular profession and community you are in. Online reputation has been a focus of conversation among business, marketing, and public relations professionals – Read more…
Staying ahead of the curve has become very competitive and challenging for many businesses and professionals in the 21st century. The current status of the economy has created an environment where everyone is looking to see how to establish themselves as a leader and separating themselves from everyone else. Whether Read more…
There are many terms that are being attributed to a person who is an expert in social media. Some of the terms that you hear in the media and PR community include “social media guru,” “community manager,” and “digital storyteller” just to name a few. However, one that is popular Read more…