One of the main ways for public relations professionals to succeed in this ever-changing environment is investing in the right tools and skills for their profession. Whether this is going to conferences and seminars, or getting the latest technology gadgets that are on the market. Either way, you are investing Read more…
The social media revolution continues to grow and expand – while also impacting and transforming some of the more traditional disciplines out there in communications. However, it can be argued as well that there is indeed more of a mobile revolution to this as well – more people are accessing Read more…
The future of social media as we know it will continue to change and evolve, and this is something in which public relations professionals need to be on top of for their own reputation and presence in both research and practice. Social search, mobile technology, concept of interactive information and Read more…
One of the growing areas within social media is integrating the commercial and gaming experience for everyone to be a part of. Understanding the role in which consumers are not only interested in the product and services brands can provide, but they are also focused on the innovation and creativeness Read more…
QR codes are definitely the latest social media element that is catching the attention of professionals, businesses, and leading professionals. From having QR Codes designed to guide users to other websites to sharing coupons to use at various store locations – the possibilities are endless for social media and public Read more…