It appears in a recent study that was published in the journal News Media Society that the researchers found that bloggers would write about their personal thoughts, but they valued being honest with their audience members and telling the truth, having accountability, and reducing harm and attribution. According to the Read more…
It appears that corporations are not realizing the impact that social media and social networking sites like Facebook have on their corporate reputation and overall brand image. More high profile corporations such as Intel are establishing social media guidelines for their employees to follow. Intel has published their social media Read more…
It is interesting to see how people and big name corporations portray themselves online. However, there needs to be a balance of what people present online – it all comes down to managing your reputation effectively and proactively online. Recently, Mashable came out with a great post about how the Read more…
I am writing this blog post to mark the third year anniversary of my blog. Wow, has it been that long?! That is amazing! 🙂 I started my blog shortly after retiring from track and field in 2006 after competing for USC. It has definitely evolved over the years in Read more…
The age of technlogy and especially the wave of Web 3.0 is definitely impacting not only businesses or professions like public relations, but also academics in the classroom. The use of social media in the classroom is growing significantly, and will only increase as it becomes even more part of Read more…