It seems that ever since Brett Favre has come out of retirement, given the Green Packers a lot of grief for releasing him, and caused a media storm a few months ago with announcing that he was coming back to play football (but for the Jets)– his personal brand has Read more…
It seems that there are only three reasons why track and field gets coverage in the mainstream media. The first is during major competitions such as the Olympics, World Championships, or the NCAAs. The other times are for not so positive things like doping scandals or athletes getting into trouble. Read more…
I have written recently about the importance of why public relations professionals and recent graduates need to be aware of what is written and posted about them online. This was also the topic of my lecture that I gave this week to one of the undergraduate PR classes at the Read more…
A while ago, I had posted on the the story of how pole vaulter Jenn Stuczynski, who got the silver medal at the Beijing Olympics, and her coach Rick Suhr were faced with a media frenzy over his reaction to her getting 2nd to the world recoldholder in the event. Read more…
I have been working on a PowerPoint presentation for an undergraduate public relations class on managing your reputation online, and this article came up listing some of the worst celebrity guests at hotels. Some of the celebrities that made the list include Michael Jackson, Britney Spears, Russel Crowe, and Johnny Read more…