It has been interesting to see the ever-changing focus on social media practices and strategies. When social media first came on to the scene for PR, most of the professionals and media outlets were discussing what specific brands were doing to market themselves as well as best practices in using Read more…
These past couple of weeks have definitely been busy for me in terms of conferences, traveling, and consulting. From presenting at the PRSA Digital Impact Conference in New York to Reputation Institute in New Orleans and then heading out to Washington, DC for APS – lots of travel! Not to Read more…
One of the biggest areas that is generating both interest and investment is the impact of social media on crisis communications. Whether it is communicating during a natural disaster like we have seen with the Japanese Tsunami as well as just this past week with the tornadoes in Alabama. Many Read more…