More fun readings on my birthday! :
- Social Media RISK index (look for the link to the slide show in the article)
“According to a release on September 14, the study, which surveyed 315 US SMBs with up to 1,000 employees throughout the month of July, revealed that 33 percent of these companies had experienced a malware or virus infection from social networks, with 23 percent citing employee privacy violations resulting in the loss of sensitive data. In addition, 35 percent of survey respondents that were infected by malware from social networking sites suffered a financial loss, with more than a third of those companies reporting losses in excess of $5,000.”
“The development of broadly accepted key performance indicators for the social media and online PR sector looks set to become a key theme of the coming 12 months, according to PR, search and social media agency Punch Communications. Over the last decade, brands and communications specialists have placed greater and greater emphasis on the role of digital comms within an integrated marketing campaign.”
“Mayo Clinic said Tuesday that it’s taking its social media push overseas. The non-profit research and hospital group, based in Rochester, launched the Social Media Health Network, an international group that promotes the use of social media tools like Facebook, YouTube, and Twitter to promote health, fight disease, and improve health care around the world.”
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