In the last couple of blog posts, I have discussed how social media is changing the public relations field both in practice and in research. Social media has also been changing how we as PR professionals are teaching and interacting with our students in our education programs. But – what Read more…
I believe that social media is going to be the medium in which not only other disciplines will be working and researching together (such as Public Relations, Advertising, Marketing, and others) – but it will also be the medium in which will bridge together academics and professionals in Public Relations Read more…
In public relations, we have been taught that it is important to manage our communication messages effectively and strategically, identify key stakeholders for our client and determine how we are going to evaluate whether or not our campaign is going to be successful or not. The question then is – Read more…
More employers are taking the time to investigate potential employees on these social media web sites. Brian Solis wrote a great post discussing this very issue and stated that we are the ones that have the power in controlling what he calls our “digital shadow” – basically, our online reputation. Read more…
Change happens – and we are definitely living in an age that is constantly evolving into something completely different. One of the areas that has dramatically been affected is the field of Journalism. With the emergence of the Internet, social media, and other sites online – people are not reading Read more…