Hi everyone, I have been changing up my workout routine a bit this past week. I have been adding more reps for each of my weightlifting exercises (to burn off more). It’s been working really well for me–I have been seeing really good results so far. I am going Read more…
Today it seems like everytime you pick up the newspaper, there is a story about an athlete who is in the middle of a crisis (drug accusations, criminal charge, un-sportsmanlike conduct, etc). There always seems to be one who is a “PR Nightmare”– whatever they do or say is not really appropriate. What is the Read more…
In my public relations courses, we have been taught to consider the many audiences that need to receive our campaign messages. But my professors have encouraged not only focusing of course on the external audiences (customers, media, etc.), but also on internal audiences. Many case studies illustrate the importance of a company’s focusing within the Read more…
Lance Armstrong retired at the top of his game. As I mentioned a few posts ago, I felt that the French soccer player Zidane did not want to end his athletic career with the head-butt scandal heard ’round the world. Many athletes face this challenge–when should I quit, how do I want to Read more…
Hi everyone, I hope that you all are having a great summer! 🙂 One thing that I really like is having this great weather– it is wonderful! 90 degrees with blue skies– couldn’t ask for anything more! 😀 I drove down from San Luis Obispo to Los Angeles today– it Read more…