The Crisis / Risk Doctoral Seminar Group at Wayne State University: (Back Row): Julie, Ryan, Steph, Kathleen, Sadaf, Matt, Laura, Sarah, and me. (Front Row): Christine, Kate, Dr. Lee Wilkins, Elizabeth, and Christine.
Here is what I am reading today:
“If you’re looking for a way to get your iPad to stand out from the crowd, then a decal for the device’s undecorated backside just might do the trick. In our humble opinion, anything that adds a little bit of spice and wit to daily life is a good thing, and these vinyl decals for Apple’s new iPad — many of which play with the Apple logo — do that with aplomb.”
“Product spending was only one of six fan benefits that Syncapse studied. The others were loyalty, propensity to recommend, brand affinity (“perception and recall”), media value (efficiency of Facebook vs. other ways to reach consumers) and acquisition cost. In most cases, the average fan was more valuable to the brand than the average non-fan, though results varied widely on an individual basis. For example, some fans spent no money at all on a brand and never recommend it to friends.”
“WILLOUGHBY, Ohio — Judges, lawyers and prosecutors are welcoming a new rule warning jurors against using social media to gather information during trials.”
0 Comments