Professional Speaking Engagements

Professional Conference Attendance Schedule [Confirmed]

  • Adobe Summit as an Adobe Summit Insider (March 2018).
  • Cannes Lions Festival of Creativity for Cannes Lions Educator Summit (June 2018)

Upcoming Professional Speaking Engagements (TBD)

  • Freberg, K. (2018, April). Presenting at MDMC. St. Louis, MO
  • Freberg, K. (2018). Keynote presentation at Victoria Business School. Wellington, NZ.
  • Laskin, A., Gilles, E., & Freberg, K. (2018, October). Social media, mobile, and emerging media: New issues and opportunities for public relations. Panel accepted to PRSA. Austin, TX.
  • Freberg, K. (2018, August). Public Relations and Law of Mass Communication Panel. Accepted for presentation at AEJMC. Washington, D.C.
  • Freberg, K. (2018, August). Teaching Digital Analytics Panel. Mass Communication Division. Accepted for presentation at AEJMC. Washington, D.C.
  • Freberg, K. (2018, August). Influencer Marketing Panel. Advertising Division. Accepted for presentation at AEJMC. Washington, D.C.

Previous Professional Speaking Engagements and Presentations

  • Freberg, K. (2018, May). Game of Social: Public Relations’ Place + Future in the evolving battlefield of Emerging Media. Invited PR Game Changer Speaker. University of Oregon, Eugene, OR.
  • Freberg, K. (2018, May). Essential Lessons in Continued Success. HubSpot Academy Social Media Certification, Boston, MA.
  • Freberg, K. (2018, April). Teaching an advanced social media class for undergraduate and graduate students. Presented at Southern States Communication Association. Nashville, TN.
  • Mae Kim,. C. & Freberg, K. (2018, April). What About Social Care: Exploring the Bridge Between Practice and Application. Presented The Bridge Conference. Institute for Public Relations. Washington, D.C.
  • Freberg, K. (2017, November). Future trends to note for social media. Presented to Dallas Mavericks Digital and Social Marketing Team. Dallas, TX.
  • Freberg, K. (2017, November). Personal branding for the Modern PR professional. PRSA Thoroughbred Chapter Presentation. Lexington, KY.
  • Freberg, K. (2016, August). Future research and implications in emergency and crisis messages (WebX).
  • Freberg, K. (2016, April). The state of social media education. Keynote presentation at NJ Social Media Summit. Newark, NJ.
  • Freberg, K. (2015, June). The Social Media Classroom: Teaching social media. Hootsuite Higher Education Webinar.
  • Freberg, K. (2015, March). PR in the Time of Technology: Adapting to Technology’s Impact on Stakeholder Relationships. Public Relations Society of America – Volunteer Chapter. Knoxville, TN.
  • Freberg, K. (2014, October). Communicating at the right time, place, and medium in a crisis. Louisville Digital Association’s 6th Annual Digital Media Summit. October 16, 2014. Louisville, KY.
  • Freberg, (2014, April). Higher education and social media. Best practices and trends. UT Social Media Week. April 2, 2014. Knoxville, TN.
  • Freberg, (2013, December). Rise of digital disruption. University of Louisville College of Arts & Sciences’ Meet the Professor Series. December 5, 2013. Louisville, KY.
  • Freberg, (2013, June). Visual storytelling and micro message strategies in crisis communications. Integrate 2013 Conference. Morgantown, WV.
  • Freberg, (2012, November). Social media and crisis communications. 7th Annual Iowa Department of Homeland Security Conference. Des Moines, Iowa.
  • Freberg, (2012, November). Infographics:  The good, the bad, and the fabulous. Kentucky Public Relations and Marketing Health Communication Conference. Louisville, KY.
  • Freberg, (2012, July). Leveraging social media for emergency first responders and health professionals. Emergency Preparedness Symposium. Kearney, NB.
  • Freberg, (2012, June). From MA to PhD:  How to market yourself for PhD programs. IMC WVU Integrate Conference. Morgantown, WV.
  • Freberg, (2011, July). The risk of unconfirmed word of mouth communication disseminated through social media about food safety messages. Presented at the Utilizing Social Media and Open Data for Public Health Situational Awareness Forum.  Department of Health and Human Services with Fusion. Washington, D.C.
  • Freberg, (2011, June). How to add social media to your crisis communication plan. Presented at the Colorado Ski Country USA Annual Meeting. Aspen, CO.
  • Freberg, (2011, June). Assess, identify, integrate: How to add social media to your crisis communication plan. Presented at the IMC Integrate 2011 Conference. West Virginia University. Morgantown, WV.
  • Freberg, (2011, May). Assess, identify, integrate: How to add social media to your crisis communication plan. Presented at the 2011 PRSA Digital Impact Conference. New York City, NY.
  • Freberg, K., Palenchar, J., & Veil, S. (2010, September). Social bookmarking and crisis communications: A descriptive analysis of social bookmarks and food safety during the 2009 H1N1 crisis. Poster presented at the National Center for Food Protection Defense NCFPD) Biennial Meeting. Minneapolis, MN.