Finals are almost over here at the University of Louisville – so another semester has finished and I have completed my second year at UofL as an assistant professor.  Wow!  Amazing how time has flown by – it just seems like yesterday I was graduating from the University of Tennessee with my PhD.

Anyway, one class that has finished is my social media class.  For their final project, they were asked to create social media campaign proposals for real clients this semester.  They had to do primary research, meet with the clients, conduct and brainstorm strategies and tactics together, and formulate a concise presentation to present to the clients.  This is what all of the students did this semester, and I couldn’t have been more proud of all of them. They worked hard, were committed and dedicated to the course materials, and all grew as communication professionals in the area of social media.

Snacks for clients and students for final presentations

Not only did the students have to create a campaign proposal this semester, but they also participated to be certified in Hootsuite University as well as work on additional assignments for class.

[vimeo]https://vimeo.com/64814199[/vimeo]

I created this video to highlight all of the amazing things we had experienced this semester as a class.  We had a TON of wonderful, insightful, and amazing guest speakers who came to my class both in person as well as virtually via Skype and Google+.  You also get a chance to see some pictures from the final presentations as well in the video.

Thank you Sheryl, Steve, Jeff, Lisa, Kristin, Melissa, Jonathan, Rich, Joey, Robert, Marion, Nick, and Jason – the students all loved your presentations and we really appreciated you sharing your insights and expertise with the students this semester. I really appreciate it! 🙂

To all of my social media students – it was a pleasure having you this semester in class. I wish you all the very best for the future and please stay in touch! 🙂 Go Cards!

Best Wishes,

Karen