Posts filed under: social media and reputation management

How coffee contributed my personal brand as a #prprof

What makes us all human is our unique qualities and characteristics. Whether we are enthusiastic about technology or have a passion for cooking amazing feasts and bake for others – these are part of who we are and our identity […]

The future of social media education and the role of PR professors

Brian Solis has written some great books (several I list for my students as part of their recommended reading list for social media) and has generously shared his expertise and insights with businesses, professionals, and even professors. I have followed […]

Getting back an industry’s moral compass: Analysis and reflections on recent sports crises involving NFL & NCAA

The sports field has definitely had quite the Monday when it comes to dealing with crisis situations. Both raise the eyebrows to both the overseeing governing bodies involved and lots of questions are being asked. The two situations I am […]

Managing your personal brand on social media: Tips and best practices shared on #HSUChat

I had a fellow professional and IMC graduate student Colin who reminded me to be part of the Hootsuite University #HSUChat session. The topic for today’s session was focusing on personal branding – and it was lead by Barbara Nixon. […]

The rise of the social connector for PR professors

As a professor, we are working pretty much all year round. We are teaching, conducting research, preparing for conferences, and even consulting and providing our insights in our specialties. However, summer is a time to work on new projects and […]