I have guest lectured in several classes over the years at the University of Tennessee on the importance of managing your reputation online and how social media can really in establishing your online persona and possibly help in getting a position right after graduation. Social media is a wonderful outlet Read more…
It appears that people are really getting on board with the mobile applications and using them for various reasons. A recent post by Mashable discusses a study that was conducted by Flurry that discusses what are some of the activities people are using their smartphones and applications for. The top Read more…
We all know that the Super Bowl will be happening tomorrow – the Colts and Saints will be battling it out to determine who will be the Super Bowl champion for 2010. However, the Super Bowl also involves corporations and other businesses to advertise and create innovative, funny, and entertaining Read more…
In my PR Cases class, we have been discussing crisis communications and the role that Public Relations plays in this situation. There are of course some iconic case studies that we analyze and review (ex. Tylenol), but we are also talking aout current cases that are happening as we speak. Read more…
One of the things that I have been telling my students in both my PR Cases class as well as in my online PR class for WVU is to be a successful public relations professional in 2010 and beyond, you have to have two things going for you. First, you Read more…