Karen’s PR & Social Media Blog

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May 3, 2012

It’s Derby Time!: Following Kentucky Derby 2012 via Social Media

It is Derby time in Louisville!  One of the iconic horse racing events is happening here in Louisville, KY – and there are so many wonderful activities available for both locals and tourists alike.  I had a chance to attend the Dawn at the Downs event right before the Derby weekend.  The Department of Communication has taken all of the faculty, staff, and graduate students to this event for the last ten years to celebrate a great finish to the academic year.

It was a lot of fun since it allowed me to bring one of my friends from UT, Ioana, to show her Churchill Downs and meet my colleagues.  We also got a chance to watch the Oaks and Derby horses workout in the morning as well – that was pretty cool!  In addition, we got to see many different yet fabulous Derby hats at the event as well.  Here are some that you may want to check out that you may see on TV from Dee’s in Louisville.

How can you follow the Kentucky Derby online with social media?  There are many accounts and hashtags on Twitter (#KentuckyDerby, #KYDerby, #derby) along with photos on Pinterest (Kentucky Derby Museum), you will be able to keep up with the latest information and news related to the event, including the following Twitter usernames:

  • @KentuckyDerby:  Official Twitter username for the horse racing event.
  • @ChurchillDowns:  Official Twitter username for the iconic venue for the Kentucky Derby.
  • @KentuckyDerbyCJ:  Louisville Courier Journal Twitter username
  • @NBCSports:  Official NBC Twitter username covering the Kentucky Derby.  NBC will have total coverage of the events this weekend.
  • @JWagner: Owner of JWagner Group in Louisville, Event Planner in Marketing and Promotions
  • @MayorGregFischer:  Mayor of Louisville
  • @Mashable:  Will most likely have some stats related to the social media conversations and mentions on their site.

Hope you all enjoy Oaks Day and the Kentucky Derby either in person,via social media, or both!  Have a wonderful day.

Best Wishes,

Karen

 

 

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