update – social media and pr for 13 february 2012

nothing is more social than knowing how to cook!

Here is what I am reading today:

• need a job? pinterest may help!

“For those of you not in-the-know, Pinterest is a social networking site where people can create and share content within the context of visually-oriented pinboards. Its recent explosion in popularity has helped this site expand beyond cute baby/dog/porcupine photos and wedding event planning tips, which are still plentiful. Now, with something in the neighborhood of 6 million users, you’re a fish in a pretty big pond.”

• Chicken Tetrazinni is the key to fun social gatherings!

“One of the Freberg family’s favorite recipes to make is Chicken Tetrazinni, and here is my first cooking video showing how to make this fabulous dish!”

• a crowd sourced car?

“Japanese carmaker Nissan aims to do exactly that in its ‘Project 370Z’, which will see the brand’s Facebook fans crowd-source a special one-off, track-ready, 370Z using off-the-shelf performance parts and accessories.”

• there’s a social media lifecycle? who says?

“If you really want to get results from social media, it begins with creating a process. The process is based on setting a goal, and then aligning the resources and activities that you think will help you accomplish that goal. It’s very important to have a specific business goal in mind – not just increasing your number of Twitter followers or Facebook fans – and determine how to achieve that goal by integrating social media.”