Karen’s PR & Social Media Blog

See it! —– Believe it! —– Deal with it!   

September 25, 2011

readings in social media and pr for september 25th 2011

the University of Louisville

the University of Louisville

Here is what I am reading today:

“Looking to break into a social media career? Here’s pretty much everything you need to know about the job and the people who do it every day. Nearly 80% of corporations use social media, so there’s plenty of opportunity for aspiring strategists — especially as the other 20% get on board. “

“So here it is. The new Facebook Timeline, which will ultimately replace your current profile. Dual columns, maps, check-ins, photos, video, apps, galleries, likes, activity feed and even quick-scroll timeline control. A whole new way to experience your social history, and to present the future.

Initial thoughts… Wow. This is going to shake things up. But it’s also a pretty big risk, most Facebook users get freaked out by the smallest of changes, so this might take some serious adjusting for some. But at the same time, this will open up a host of new opportunities for advertisers, suddenly there are all sorts of modules that would make for relevant ad integration…”

“If you’re a designer or developer – and if you’re reading this, the probability that you’re one of those is decent – you might be thinking about looking for a new job, or a better job, or a new better job.

If you’ve been with the same employer for a while, you might be dreading this process – dusting off the old curriculum vitae, updating it with lots of juicy-sounding accomplishments (Excelled in human-based environments!) and making the rounds.”

“Yesterday Facebook announced the new profile, timeline, but the beta version doesn’t won’t come out until at least the end of this month, if not later, and you have to sign up for it in advance — but, there’s a way to activate it right now, without the wait.

Facebook gives developers early access to timeline so they can develop applications for it. However, you don’t really have to be a real developer, just pretend to be one!  Here’s how…..”

 

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