Communicating with global online community, sharing information in multiple formats, and generating social activism in crisis: The Egypt Protest Crisis Case Study

The crisis that is currently evolving in Egypt and the protests has captured the eyes,ears, and voice of the global community.  There are many key issues involved in this particular crisis that has generated discussion and comments about the role of technology in a crisis situation, how to communicate and Read more…

Can you be a Creme Bulee (aka PR Research) and a Chocolate Chip Cookie (aka PR Profession)? Absolutely!

There are many different approaches to how to perceive public relations – whether you are focusing on the theoretical foundations guiding research and practice, or looking more towards the application of these findings strategically in communication message strategies and campaigns – both perspectives are absolutely important for public relations professionals. Read more…