UPDATES in social media and pr for 23rd march 2012

Here is what I am reading today: edelman trust barometer (INFOGRAPHIC!) where to start in measuring influence “Understanding and measuring influence has vexed social media communicators for years. Two good places to start would be the release yesterday of Brian […]

Exploring the issue of digital influence: Great research + report for PR researchers and practitioners

Digital influence is a key topic for many public relations professionals and researchers to explore in their business practices and how it impacts the level of credibility, trustworthiness, and perception of the client among key stakeholders. Brian Solis recently published […]